ABE Short Notes for Level 5 Diploma

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Archive for the ‘1. Organizational Behaviour’ Category

Organizational Goals

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“ A goal is a future state of affairs which the organization attempts to realize” –Amitai Etzioni




1. Mission > A generalized statement of an organization’s main purpose

2. Goals > Goals build on the mission statement and provide the long term targets for organizations. [Strategic (broadly defined) & Tactical(more specific) ]

3. Objectives > These are derived from Goals / Short term targets / Specific guidelines for action in a specific time span / Often used as planning aids and criteria for performance review.

(Management by Objectives (MBO) extends the the Organizational objectives down to smallest of units)


  1. Societal Goals – Goals as perceived by society. (Ex:- Hospital’s goal > Provide range of healthcare services, Production Company – Produce fuel efficient cars )
  2. Product Goals – product specific goals like number of units produced, delivery times, availability – Does not concern the consumer welfare)
  3. Output Goals – concerns the value and benefits to the customer. Improve quality of the products
  4. Derived Goals – Goals which are a result of the position, power and the value system of the organization. : – CSR projects to build image
  5. System Goals – What the organization aspires to achieve in terms of how they operate. :- Reduce absenteeism, Reduce staff turnover


  1. To provide a standard of performance by focusing the members
  2. To provide a basis for planning and management control
  3. To provide guidelines for decision making
  4. To influence the structure of the organization and help determine the nature of the technology to be employed
  5. To help develop of individuals and groups towards organizational activities
  6. To give an indication of what the organization is really about to the members
  7. To act as a basis for evaluation of change and the development of the organization
  8. To serve as basis for the objective and policies


  1. Difficulty to form  (:- How do you quantify the output of a school? Is it just increase pass rates?)
  2. Difficult to cope with change (:- Goals can’t be the final word when public demands and technologies change)
  3. Goal conflicts (:- Most organizations have several goals due to varied nature of their operations. Due to this conflicts can arise)

Written by abeshortnotes

August 15, 2011 at 10:38 pm